I HAVE RAN IN TO SO MANY EBOOKS ABOUT AFFILIATE MARKETING AND 99.9% OF WHAT I FOUND IS THE AUTHER BRAGGING ABOUT HOW GOOD HE OR SHE IS AT IT I NEED SOME ONE TO PULL ME OUT OF THE BS PILE AND PLEASE NO SPAMMERS OR RUDE ANSWERS THEY WILL BE REPLIED WITH AN ABUSE REPORT
If someone really came up with a get rich quick scheme that worked why would they give it to anyone else?
Just wondering about Google Adwords, If anyone has any advice? I am Reviewing Guitar Courses like Jamarama, Master The Guitar, Unlocking the Guitar Secrets and some others. If you put a keyword like guitar instruction video or beginner guitar course online. You set up a ADGROUP For each one. Does the Keyword that you set up have to be in the Ad itself? Does Beginner Guitar Course Online Have to Be in the AD itself? I have put The Adgroup as Beginner Guitar Course Online with keywords
beginner guitar course online, "beginner guitar course online" and [beginner guitar course online] and create a Adgroup.
Or is it better to have a bunch of keywords for one ADGROUP. That is what I am confused about? and how many keyword per adgroups. If someone can give me an example. I would appreciate that.
If anybody has any advice on setting up ADGROUP’s in Google Adwords Campaigns,
I would appreciate the Help!
Thanks,
Ray
"If anyone has any advice?"
This is a complex and deep topic and before you enable any campaigns, you should be **very sure** of what you’re spending your money on. If you don’t know, pay someone, it will save you lots of money in the long run. After revising amateur adWords campaign setups, I’ve provided superior results at $15/day (+- $300/mo) to campaigns that were previously exceeding $75/day (+- 2200/mo.)
That out of the way,
"I am Reviewing Guitar Courses … If you put a keyword like guitar instruction video or beginner guitar course online."
These are good "starter keywords," but be sure to use the keyword tool for suggestions. The per-click cost will go up or down depending on the "quality" of the keyword: more specific keywords will cost you less than "broad" keywords. For example, "guitar" is about as broad as it gets, "guitar instruction video" is specific. Don’t forget to include guitar instruction DVD, learn guitar, etc . . .
"Or is it better to have a bunch of keywords for one ADGROUP"
No. You need to do testing. At this point, you don’t know WHAT will work, right? So you set up ads with 10-20 keyword combinations (maximum, I like to use 5-8) and assign those to a group. Choose the keywords terms so they are similar, example:
guitar instruction video
guitar instruction DVD
guitar instruction (maybe)
….. so on . . focusing on guitar and instruction)
Within that group you create maybe 6-10 ads. Let it run, figure out which ones are PERFORMING and which ones do not. Figure out why the performers perform, drop the bad ads, create variations of the performers.
Now create groups for learn guitar, other possible terms, and don’t forget "guitar instruction reviews" which is REALLY your topic.
Fire up all your groups. Watch it for a month, a full month. Drop pause the groups that don’t perform. Pause/delete the ads that don’t perform. Figure out which ones perform and why.
"Does Beginner Guitar Course Online Have to Be in the AD itself?"
Not *directly*, and this is one of the most important things about adWords: the ad copy itself is a CALL TO ACTION. You develop it to compel the visitor to click the ad. The keywords assigned to the group are responsible for placement of the ad.
By "not directly" I mean that inherently, a search term entered means someone is searching for that thing. So your ad should be something *about* the keywords, but the keywords need not be in the ad.
A few other quick bits:
- Expensive keywords: Your "target" should be between .03-/.15 per click, if you are getting "not active/minimum .80" for a given keyword, the term is either too broad or the competition is very high. Real estate, for example, can be up to $20 per click. So don’t just go ahead an pay .80 per click because you *think* it’s an important keyword, be sure. Enter that term in Google. Does it bring up competing sites? It is relevant then. Is it worth the .80 to you? Maybe not - if you can bring in conversions from your other keywords, that .80 can go to other less expensive keywords, more for your dollar.
- Conversions: A conversion is an ad click that converts to a sale or contact. IT is WHY you are paying for adWords. Be sure to set up analytics at the same time, so you know what’s going on, but the bottom line: it doesn’t matter how much traffic comes to your site. If it doesn’t convert to sales, it’s a waste of money. Give it 3 months, no conversions, it’s not working for you.
- Stay off the content network. The content network is where people have ads on their web sites, and it’s BURIED with abuse (come to my site and click the ads, it makes me money.) Although this abuse is managed harshly by Google, a lot of people get away with it. Either set your content bid to .01 for content network, or turn it off completely (this is not where you’d expect, it’s in account settings.)
When you search for something on google (or Yahoo, etc) a bunch of related websites appear on the right hand side of the page. What is the name for this type of advertising? Is there one?
Answer to 2nd question: pay per click advertising
Answer to 1st question: contextual text advertising?
http://SuperAffiliateToolsExplained.com
Here I show you how I use these 3 PPC Marketing Tools: SpeedPPC, KeywordSpy and Conversion Prophet to create profitable PPC Marketing Campaigns.
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Duration : 0:10:42
http://www.makemoneynot.com How To make money Blogging to make thousands Make money Blogging Adsense how to increase earnings Keyword Research SEO Keywords & Tips affiliate marketing adwords Tips & Guidelines Home Based Business Website Promotion Content How to create Original Content Writing Content of Value Follow me on Twitter http://twitter.com/coolguythampy
Duration : 0:3:13
Moonknight Network spent a lot of time optimizing their AdWords account, but they still weren’t getting traffic to their site. After increasing some of their bids to the First Page Bid Estimates, they’ve seen a 270% increase in their clickthrough rate (CTR) and a 200% increase in their call volume.
Duration : 0:2:52
Antonio’s Millionaire Secrets
http://45464irls06mcy6gtiwv9tb0ce.hop.clickbank.net/
whether it’’s Google’’s AdWords or any other similar program, allows advertisers to bid for positioning of their ads on the search engine results page. To a limited degree, the higher your bid, the higher your ad will be positioned, although there are other factors, such as the quality and quantity of information you have on your landing page.
For just about anyone starting a new website, PPC is the fastest route to generating traffic. In most cases, you can begin seeing traffic within minutes of starting your PPC campaign.
There are several advantages to PPC -
1) You only pay for traffic that actually clicks on your ads.
2) You don”t have to spend time with Search Engine Optimization (SEO), trying to show up at the top of the search engine results pages.
3) You don”t have to wait weeks or maybe even months for the search engines to find and index your website.
4) You can have traffic to your website within minutes of starting your PPC advertising campaign.
5) It’’s easy to split test ad copy, make refinements and test again.
6) You can start out small, then increase your exposure after you”ve fine-tuned your campaigns for maximum results.
There are also some drawbacks to PPC advertising -
1) Usually, you only have a few words with which to convince potential customers to visit your website.
2) Keyword selections, which are extremely important, can be quite a chore to compile. Research and understanding of your target audience is required.
3) Costs, if not properly managed, can quickly deplete your advertising budget.
There are horror stories of marketers that have spent thousands of dollars in PPC advertising without generating much at all in the way of sales.
There are many factors to consider -
As with most business matters, there are many considerations you”ll need to ponder before you run out and fire up your new PPC advertising campaign.
First of all, just exactly what is your goal? Are you trying to attract subscribers to your newsletter, or are you actively trying to sell a product? How you structure your PPC ads will be dictated to a large extent by your goal.
If you”re building a mailing list, you”ll probably want to offer a free, downloadable report or ebook, maybe even some free but useful software. If you”re trying to sell a product, you may want to offer a free ecourse in order to educate your prospects. Of course, you can also go right for the sale immediately if your product has enough instant appeal.
PPC ads are quite short - sort of like the classified ads you see in newspapers. In most cases, like with AdWords, you have a title that consists of 25 characters maximum, followed by 2 lines of text that can contain no more than 35 characters each.
Since you have so few words to work with, you”ll have to make sure that each and every word augments the performance of your ad. You want your ad to catch the viewer’’s attention, spark interest and finally, turn the reader into an actual visitor to your website. That’’s a pretty tall order for only 15 - 20 words, so every word has to count in achieving the final goal.
When composing your PPC ad, remember - its only job is to generate enough interest to get the click. Never try to sell directly in the PPC ad, that’’s a task best left for your salespage where you can use all the words you need to state your case!
http://45464irls06mcy6gtiwv9tb0ce.hop.clickbank.net/
Duration : 0:10:14
PPC Coach is the site to learn PPC to CPA offers and PPC to Affiliate Offers. http://ppc-coach.com is the url, you should join now if you want to learn how to master Adwords, Yahoo Search Marketing and MSN Adcenter. This is part 3 of 3 parts.
Duration : 0:6:35
http://adwords.google.com
David Warne talks about how Google AdWords helped accelerate the growth of his business.
Duration : 0:1:8
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