google streak

Moonknight Network spent a lot of time optimizing their AdWords account, but they still weren’t getting traffic to their site. After increasing some of their bids to the First Page Bid Estimates, they’ve seen a 270% increase in their clickthrough rate (CTR) and a 200% increase in their call volume.

Duration : 0:2:52

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Technorati Tags: Ad Group, AdWords, Google, google adwords, Google How To, how to, keyword, Negative Keyword, online advertising, online marketing, optimization, Text Ad

Executive Chef was suffering from a low clickthrough rate (CTR), so they reorganized their ad groups and keywords so that they had more relevant ads. After this optimization, their clicks increased by 126% and their CTR increased by 140%.

Duration : 0:2:57

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Technorati Tags: Ad Group, AdWords, Google, google advertising, google adwords, how to, keyword, online advertising, online marketing, optimization, Text Ad

Studio 132 created an AdWords account to get calls about their new services, but after a few months they still didn’t have any calls. To solve this they began testing different ads in their account, and after this optimization their clickthrough rate (CTR) went up 300% and they’ve gotten 4 new customers.

Duration : 0:3:17

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Technorati Tags: Ad Group, Ad Text, AdWords, Google, google advertising, google adwords, Google How To, how to, keyword, online marketing, optimization, Text Ad

Galaxy Desserts added a lot of keywords to increase their exposure but then their clickthrough rate (CTR) went way down. To combat this they added negative keywords, and after this optimization, their CTR is going back up and their cost-per-clicks (CPC) have decreased by 20%.

Duration : 0:2:58

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Technorati Tags: Ad Group, AdWords, Google, google advertising, google adwords, how to, keyword, Negative Keyword, online advertising, online marketing, optimization, Text Ad